PremierLash is upgrading how we stay connected

The beauty industry moves fast—new launches, limited stock, seasonal trends, and that one adhesive that always seems to sell out right when you need it. We get it, timing matters. So we’re making a smart upgrade to help you stay ahead without checking your inbox or redirecting important emails from your spam folder.  

A New Layer: SMS Alerts (Optional, Exclusive, and Low-Noise)

We’re adding text-message updates to complement our email communication. Think of it as a VIP fast lane for the moments that genuinely matter.
Not more messages—just better-timed ones.

• Why this matters for you:
• Faster awareness of new product drops, restocks, or price changes
• Real-time heads-ups during sales or promotions (before things sell out)
• Friendly reminders if you left something in your cart
• Updates about events, trainings, or new features without digging through email

It’s a simple enhancement to help you run your business with fewer surprises and more confidence.

What This Will Not Be

We’re not here for spam. No daily blasts. No clutter.
Just occasional, high-value updates designed for working professionals who don’t have time to chase information.

The Tone You Can Expect

Approachable. Clear. Helpful.
The same energy you get from a trusted colleague who gives you the heads-up before anyone else.

Examples you might see soon:

• “Hey lash boss — Your favorate Adhesive just restocked (finally). Want the link?”
• “Psst… your cart is still waiting. Want us to save those items before the sale ends?”
• “Quick heads-up! New product releases drop tomorrow. Want early access?”

How to Join the SMS List

If you want these occasional, high-impact alerts, you can opt in at the bottom of any PremierLash email, edit preferences. One click. No fuss. You’re fully in control.

This small upgrade sits at the heart of our larger goal: making sure the stylists, salons, and beauty professionals who rely on us always have what they need, when they need it.