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Lash Marketing Ideas!!

Lash Marketing Ideas!!

Aug 23rd 2022

Are you looking for some different ways to promote your lash business?  Whether you have been in the lash business for a while or starting out, here are a few ideas ...

1) Promote your business on Instagram.  Instagram offers a free platform to showcase your business and lash clients.  Utilize hashtags for a more targeted approach to your area such as #portlandlashes or #LAlashextensions.  Ask questions to drive engagement with your clients and friends.

2) Create a business Facebook page.  Personalize the page with your address, phone # and hours of operation.  Feature clients and stylists alike.  Some booking software can be linked to your Page too.

3) Create TikTok and/or YourTube short videos to showcase your work or even answer commonly asked lash questions.  Questions about lash shedding or how to care for your lashes.

4) Create a Client Referral Program.

5) Create a Loyalty Rewards Program.  Offer FREE/Upgraded services such as colored lashes or brow wax.

6) Partner with other small business to cross promote your services.

What other ideas have worked for you?